Setting Goals Part 1 from Scott Gardner on Vimeo.
Setting SMART financial goals
Marketing – general
Video – What Is Profit?
Profit from Scott Gardner on Vimeo.
What is profit, and how do you determine if you’ve got any?
New Instagram Account
I finally got around to setting up an Instagram account for Agile’. This is the ugly mug you’ll see marking the account – although I might change it to the logo in a few days, Not quite sure what I’ll put up there, but do a search for AhZhillAy and you should find us. Please follow us there!
Video – It’s Not Fair
It’s Not Fair from Scott Gardner on Vimeo.
Most customer service policies are unintentionally constructed to punish both customers and employees. One Size Fits All doesn’t work. What does it take to create a superior customer service policy?
Video – The Ultimate Vendor
The Ultimate Vendor from Scott Gardner on Vimeo.
What does YPC want? The ultimate vendor. What does it take for you to be the ultimate vendor?
Video – Marketing vs Sales
Marketing vs Sales from Scott Gardner on Vimeo.
Are marketing and sales really two different things?
Video – Customer Or Sale?
Customer Or Sale? from Scott Gardner on Vimeo.
Which is more important – making a sale, or making a customer?
Video – Convincing YPC To Buy
Convincing YPC to Buy from Scott Gardner on Vimeo.
Once you know where to contact your perfect customer, what do you say to them? You begin by addressing their pain points, their questions and concerns.
Video – Hunting YPC
Hunting YPC from Scott Gardner on Vimeo.
Once you have a bio of your perfect client, it’s time for you to track them down so you can address them.
Video – Get To Know YPC
Get To Know YPC from Scott Gardner on Vimeo.
Compile a complete profile of your perfect customer. One of the best ways to do that is sit down with an existing perfect (or near perfect) client and find out all about them.