Imagine for a moment that you knew all about your ideal customer. You knew what they did for a living, what kind of entertainment they preferred, and what food they ate. You knew what periodicals they read and how they got their daily news.
profile
Target Market Avatar – Action 2 of 7
Action 2 of 7 – create a profile of your target market avatar.
Tips For Creating Content Your Customers Desire – 4 of 6
Tip 4 of 6 for crafting content your target audience wants to consume. Involve others in your content.
Video – Get To Know YPC
Get To Know YPC from Scott Gardner on Vimeo.
Compile a complete profile of your perfect customer. One of the best ways to do that is sit down with an existing perfect (or near perfect) client and find out all about them.