[This is an excerpt from my upcoming book, Membership Site Design.]
There are a number of questions you should ask yourself as you begin to jot your design ideas down. The very first one is: Should I be using a membership site at all? There are options for simpler systems, like putting your content in a password protected directory and giving out the one password to as many people as there are who want to access that information. I have a client who does that with the presentations from their annual conference.


Elena Verlee runs this great site. I think her blog posts hit important topics. A couple of them have changed the way I think about things, like Pinterest. Anyway, you should spend a little time over there, checking things out. Of course, come back here for your marketing and PR! But it’s nice to get different views on things from time to time.

