Here’s a page for a karate school in Syracuse. The overall objective is to get people to sign up for classes. We do that by running an ad on Facebook that redirects to a page on their web site. Here the visitor is presented with a video. Aside from a call to action for the visitor to “come on down” to the karate school, they can also sign up for a series of 6 emails giving them info on setting and achieving goals or resolutions.
We not only designed the program and wrote the emails, we produced the video using one of the school’s students.
Here’s the link – enjoy!